Our Management Team
MARTIN SUTHERLAND - CEO
Senior Executive with over 20 years of leadership experience in managing
complex, multinational operations. Proven expertise in building and leading
high-performing sales, operations, and channel teams across diverse regions,
including Asia, Europe, the CIS, the Middle East, and Africa. Successfully
developed multi-year, multi-million-pound businesses for top-tier companies
in emerging and established markets.
A results-driven CEO and GM, skilled in overseeing all facets of business operations, including Sales, Operations, Finance, HR, Legal, Delivery, Pre-Sales, Solution Architecture, and Marketing. Demonstrated ability to establish and grow business units through regional teams and strategic partnerships, while navigating the unique business dynamics of each region.
Extensive experience in selling complex solutions across multiple industries, including Healthcare, Chemicals, Industrial, Hospitality, Telecoms, Financial Services, Media, Enterprise, Oil and Gas. Specializing in solutions such as Cybersecurity, Financial Transactions and Billing, Big Data Analytics, Facilities Management, Smart Solutions, Cloud Services, Artificial Intelligence, and Virtualization. Expert in next-generation strategies, including Market Data Analytics, Customer Experience Insights, Predictive Analysis, and Categorization.
A results-driven CEO and GM, skilled in overseeing all facets of business operations, including Sales, Operations, Finance, HR, Legal, Delivery, Pre-Sales, Solution Architecture, and Marketing. Demonstrated ability to establish and grow business units through regional teams and strategic partnerships, while navigating the unique business dynamics of each region.
Extensive experience in selling complex solutions across multiple industries, including Healthcare, Chemicals, Industrial, Hospitality, Telecoms, Financial Services, Media, Enterprise, Oil and Gas. Specializing in solutions such as Cybersecurity, Financial Transactions and Billing, Big Data Analytics, Facilities Management, Smart Solutions, Cloud Services, Artificial Intelligence, and Virtualization. Expert in next-generation strategies, including Market Data Analytics, Customer Experience Insights, Predictive Analysis, and Categorization.
NIDAL QATANANI - Sales Consultant and Advisory
Nidal Qatanani is a seasoned professional in cybersecurity, infrastructure, and network solutions with over 15 years of experience. Known for his leadership, Nidal has successfully guided security analysts and managed high-performing teams to counteract threats and achieve business goals.
He has built strong client relationships across various sectors, offering tailored solutions to unique security challenges. Nidal leads marketing initiatives, conducts workload evaluations, and develops strategic plans that drive revenue growth and enhance customer satisfaction. He also assists vendors with market analysis for informed investment decisions.
Passionate about continuous learning, Nidal enjoys connecting with professionals across different sectors.
He has built strong client relationships across various sectors, offering tailored solutions to unique security challenges. Nidal leads marketing initiatives, conducts workload evaluations, and develops strategic plans that drive revenue growth and enhance customer satisfaction. He also assists vendors with market analysis for informed investment decisions.
Passionate about continuous learning, Nidal enjoys connecting with professionals across different sectors.
JESSICA CONNOR - Brand Marketing and PR Strategist
Dynamic Marketing and PR professional with a proven ability to craft
compelling brand narratives and execute high-impact campaigns. Skilled in
driving brand awareness, media relations, and strategic communication across
digital and traditional platforms.
Experienced in managing public relations efforts, including drafting and distributing impactful press releases, crisis communication, content creation, social media strategy, and organizing successful marketing events and product launches.
Adept at building strong relationships with media outlets, influencers, and key stakeholders to amplify brand visibility. Passionate about developing creative strategies that engage audiences, enhance brand reputation, and support business growth.
Experienced in managing public relations efforts, including drafting and distributing impactful press releases, crisis communication, content creation, social media strategy, and organizing successful marketing events and product launches.
Adept at building strong relationships with media outlets, influencers, and key stakeholders to amplify brand visibility. Passionate about developing creative strategies that engage audiences, enhance brand reputation, and support business growth.
KARTHIK RAMAN - Enterprise and ESG Business Leader
Karthik Raman is an industry principal, an Executive business leader with 25+ years in Telecom Industry, adept at managing businesses, systems & multi-functional teams. Expert at CXO relationships, developing large pursuits & outcome-based engagements, in the Telecom & Tech Industry.
Proven expertise in executing region wide business growth & expansion strategies for enterprises. Strong impact & depth in the Telecom Industry. Proficiency in Sustainability & Circularity, outsourcing, SI services & the intersection of AI, Telecom, Smart cities & ESG/Circularity management from a tangible business perspective.
Good track record in end- to-end regional ownership, C-suite influence, Industry and enterprise CXO connections. A solid sales leader with an execution led approach, a versatile public speaker & avid people person experienced in working with cross-functional global teams. Embody a collaborative management style, certified on mentoring teams for wholesome business outcomes.
Presently, Karthik is a partner at a boutique management consulting firm building the Sustainability advisory & digital platform services business. He is also cofounder of ArthTech Services a multi-location, Tech SI & GTM services firm based out of Canada. Comes with 30 + years of experience including @ 20 years at IBM Middle East Africa & India amongst others.
He is an Industrial Engineer & MBA from India with Executive education from INSEAD Singapore & Cambridge UK.
Proven expertise in executing region wide business growth & expansion strategies for enterprises. Strong impact & depth in the Telecom Industry. Proficiency in Sustainability & Circularity, outsourcing, SI services & the intersection of AI, Telecom, Smart cities & ESG/Circularity management from a tangible business perspective.
Good track record in end- to-end regional ownership, C-suite influence, Industry and enterprise CXO connections. A solid sales leader with an execution led approach, a versatile public speaker & avid people person experienced in working with cross-functional global teams. Embody a collaborative management style, certified on mentoring teams for wholesome business outcomes.
Presently, Karthik is a partner at a boutique management consulting firm building the Sustainability advisory & digital platform services business. He is also cofounder of ArthTech Services a multi-location, Tech SI & GTM services firm based out of Canada. Comes with 30 + years of experience including @ 20 years at IBM Middle East Africa & India amongst others.
He is an Industrial Engineer & MBA from India with Executive education from INSEAD Singapore & Cambridge UK.
EVA ARAYA - Digital Growth & Content Strategist
Eva Araya is a digital growth strategist with a decade of experience unlocking new levels of success for industry leaders like NCC Group, Microsoft, and CoalFire. She has developed a deep specialization in tech and cybersecurity, driving transformative outcomes such as a 560% increase in organic traffic for a global tech firm over two years across 17 global regions.
Through a unique approach that combines deep market research, competitive analysis, brand messaging, content strategy, and user experience optimization, Eva uncovers opportunities others often miss—building scalable growth engines that help companies dominate both established and emerging markets.
Her expertise spans from startup market validation to comprehensive go-to-market strategies for established companies. By transforming complex data into compelling narratives and actionable strategies, Eva helps tech companies stand out in competitive landscapes and consistently outperform industry benchmarks.
Whether entering new regions or accelerating growth, Eva’s data-informed methodologies ensure her clients achieve sustained growth and a lasting competitive edge.
Through a unique approach that combines deep market research, competitive analysis, brand messaging, content strategy, and user experience optimization, Eva uncovers opportunities others often miss—building scalable growth engines that help companies dominate both established and emerging markets.
Her expertise spans from startup market validation to comprehensive go-to-market strategies for established companies. By transforming complex data into compelling narratives and actionable strategies, Eva helps tech companies stand out in competitive landscapes and consistently outperform industry benchmarks.
Whether entering new regions or accelerating growth, Eva’s data-informed methodologies ensure her clients achieve sustained growth and a lasting competitive edge.
NASHAT GHAZI – Senior Sales Director Saudi Arabia, Kuwait and Bahrain
A seasoned entrepreneur-manager with 28 years of experience in driving growth and profitability across EMEA businesses, working with most of the major System Integrators (SI) and distributers in the region.
His expertise lies in business transformation, crisis resolution, and large-scale project management. He excels in customer satisfaction, employee motivation, and building strong connections with C-suite executives. With a Bachelor's in Electrical Engineering and ongoing pursuit of an IT Management Master's, possess skills in project management, Sales & Account Management, and effective communication. Notably, as the General Manager of MassilaTech a Kuwait Telecom Co., where he transformed the company's fortunes.
In addition his track record establishing successful strategic alliances as Alfanar Group Business Development Manager.
He is a results-driven professional ready to contribute significantly to any company's development and success in today's competitive business environment.
His expertise lies in business transformation, crisis resolution, and large-scale project management. He excels in customer satisfaction, employee motivation, and building strong connections with C-suite executives. With a Bachelor's in Electrical Engineering and ongoing pursuit of an IT Management Master's, possess skills in project management, Sales & Account Management, and effective communication. Notably, as the General Manager of MassilaTech a Kuwait Telecom Co., where he transformed the company's fortunes.
In addition his track record establishing successful strategic alliances as Alfanar Group Business Development Manager.
He is a results-driven professional ready to contribute significantly to any company's development and success in today's competitive business environment.
GIAMPIERO MOSCATO – CTO
Over 30 years of passion and innovation in the ICT sector, dedicated to making technology the beating heart of business efficiency.
• Founder and visionary leader of ICT companies, with the mission to transform technological complexity into simple and integrated business solutions.
• Passionate about cybersecurity, AI, Cloud, and automation, with a particular focus on protecting and optimizing business processes.
• Over the past 20 years, he has built a strong network of relationships with C-Level executives of major companies, carefully listening to their needs and turning them into personalized and innovative solutions. • Collaborates with leading partners in the cybersecurity sector, integrating the most advanced technologies to effectively meet client needs.
• Firmly believes that listening is the key to understanding challenges and creating integrated systems capable of generating synergies and measurable results.
Technology should be driven by the real needs of businesses, combining innovation, security, and efficiency to create value and resilience.
• Founder and visionary leader of ICT companies, with the mission to transform technological complexity into simple and integrated business solutions.
• Passionate about cybersecurity, AI, Cloud, and automation, with a particular focus on protecting and optimizing business processes.
• Over the past 20 years, he has built a strong network of relationships with C-Level executives of major companies, carefully listening to their needs and turning them into personalized and innovative solutions. • Collaborates with leading partners in the cybersecurity sector, integrating the most advanced technologies to effectively meet client needs.
• Firmly believes that listening is the key to understanding challenges and creating integrated systems capable of generating synergies and measurable results.
Technology should be driven by the real needs of businesses, combining innovation, security, and efficiency to create value and resilience.
PIERPAOLO MONTINARO – VP Sales Europe
Senior Executive, dynamic, competitive, results-driven professional with more than 25 years experience in Sales (professional services, software, products, XaaS, Big Data Analytics, AI solutions, Cyber Security) and Sales Management activities spent in international companies: Italtel, Nokia, Cisco, ZTE, Sandvine.
Graduated in electronic engineering at Politecnico of Turin and a post graduated Master in Business Administration at Politecnico of Milan. A history of significant revenues, profit and customer satisfaction achievement, which illustrates the ability to combine revenue growth, cost control and process improvement through effective staff training and motivation. Recognised for commitment, reliability and “getting the job done” through persistence and a strong work ethic. International culture (working experiences in Italy, Israel, Switzerland, Portugal, Greece) with skills in developing and managing cross-countries deals.
Proven ability in New Business Generation. A pragmatic attitude to solve complex problems and negotiations to establish and grow business in Enterprise and Telco market. Strong will, energy and passion for sales activities mark daily approach. Team worker and strong “hunter” to achieve strategic targets.
Graduated in electronic engineering at Politecnico of Turin and a post graduated Master in Business Administration at Politecnico of Milan. A history of significant revenues, profit and customer satisfaction achievement, which illustrates the ability to combine revenue growth, cost control and process improvement through effective staff training and motivation. Recognised for commitment, reliability and “getting the job done” through persistence and a strong work ethic. International culture (working experiences in Italy, Israel, Switzerland, Portugal, Greece) with skills in developing and managing cross-countries deals.
Proven ability in New Business Generation. A pragmatic attitude to solve complex problems and negotiations to establish and grow business in Enterprise and Telco market. Strong will, energy and passion for sales activities mark daily approach. Team worker and strong “hunter” to achieve strategic targets.
Our experience & expertise
ABOUT OUR TEAM
We are a Collective of highly experienced senior sales and technical experts
Over the past 15 years, we’ve held leadership roles as CEOs, Sales Directors, and CISOs for major global and regional companies in the vendor, distribution, and system integration sectors. We bring this wealth of experience and passion to help drive your business forward.
OUR CONNECTIONS ARE BROAD AND DEEP
Our extensive experience is complemented by strong relationships with senior-level leaders across the region, both commercially and technically. This allows us to connect you swiftly and ethically to the right decision-makers.
Ease of access to Middle East markets thanks to experienced professionals
We bring the breadth of our combined experience to help you succeed
YOUNG YET EXPERIENCED
We are a young company with decades of combined experience
Insight One is a team of consultants and industry professionals with a focus on technology and business development in the Middle East
